Monthly Archives: December 2011

Transformer + Coffee Maker = Tassimo’s “Brew-Bot” – TV Commercial – Expert Marketer Tim Burt Reviews

First, the commercial: Why This Commercial Works A hallmark of a great advertisement: when the actual runtime feels shorter than it actually is. When I first saw this ad, I thought it was 15 seconds, not 30. This is highly … Continue reading

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Posted in Advice, Commercial, Uncategorized, video | Tagged , , , , , , , , , , , , , | 1 Comment

The Most Effective Use For QR Codes in Advertising And Commercials

What Is A QR Code? If you’ve seen print ads or price tags containing a box with randomly placed black and white squares inside it (think a pixelated bar code), this is a “QR Code”. The consumer uses a smartphone … Continue reading

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