On February 2, 2014, the Super Bowl will be held in New Jersey.
The 70,000+ people in attendance will see the game in person, but miss the commercials (a “sport” unto itself).
Sadly, the ads have become a competition amongst businesses and advertising agencies to see who can devise the most “creative” (funny/emotional/clever, etc.) commercial.
Averaging just over $4,000,000 for thirty seconds of airtime, the Super Bowl ads are no place to waste money. It’s the biggest stage in the U.S. to sell something, and generate a return on their investment.
The past few years, I’ve been critiquing the ads live during the game. This year, I’m kicking it up a notch.
At http://www.SuperBowl48Commercials.com, I’ll be posting my instant analysis.
This video explains it all:
See you on Super Bowl Sunday!