Tag Archives: 2014

Finalists: The 3 Dumbest Christmas Car Commercials, 2014 – Tim Burt Reviews

Every Christmas season, without fail, there will be one auto manufacturer with a stupid advertising campaign, or at least one dumb commercial. This year, we have THREE. Finalist #1: Honda Are you selling toys or cars?   Let me guess…the … Continue reading

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Finalist: Best Black Friday Commercial of 2014 – Old Navy – Tim Burt Critiques

In my previous post, I gave my opinion as to whether stores should be open on Thanksgiving (before Black Friday). The short answer is yes – if – the stores give you a reason to be there. This ad has the best … Continue reading

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The Under Armour Ballerina Ad Isn’t As Good As You Think – Expert Marketer Tim Burt Critiques

This advertisement for Under Armour is generating a lot of buzz. Here’s the ad: 13-year old Misty Copeland recites her rejection letter from a “ballet academy.” She’s too old. Misty has the wrong body type. Clearly, she’s very muscular. I’m … Continue reading

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Finalist: Dumbest Commercial of 2014 – Gain Flings – Expert Marketer Tim Burt Critiques

First, the commercial. What’s the thing you remember the most? The singers? Were you anticipating when they would appear next? Yet, that’s not what they want  you to recall when you’re in the store. They have a (potentially) great product, combining … Continue reading

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[video] Cadillac ELR 2014 Commercial Critique – Expert Marketer Tim Burt Reviews

First, the commercial: There’s a lot of buzz surrounding this advertisement for the new Cadillac hybrid ELR. The message in the first 3/4 of the ad speaks to American gusto, which has received a lot of attention from right-wing talk … Continue reading

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Super Bowl 48 (2014) Commercials – Instant Critique And Analysis from Tim Burt

On February 2, 2014, the Super Bowl will be held in New Jersey. The 70,000+ people in attendance will see the game in person, but miss the commercials (a “sport” unto itself). Sadly, the ads have become a competition amongst … Continue reading

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