Tag Archives: advertisement

[video] Dodge Dart Auto Registry Commercial – Advertising Expert Tim Burt Reviews

First, the commercial. http://youtu.be/BCfxOWLuNwU Finally, an auto commercial that offers something truly different. A different way to buy a car. Notice how they didn’t mention anything about the car itself, but how Dodge is changing the way autos are purchased. … Continue reading

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[video] “Purina Dog Chow” Commercial 2012 – Critiqued By Advertising Expert Tim Burt – Part 2 Of 2 Dog Food Commercial Series

In the first half of this special two-part series on dog food television advertisements, loyal reader William T. wanted me to critique a commercial for Beneful which you can see here. William also requested that I review this spot for … Continue reading

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Commercials Are Either “Creative” Or “Effective”, Very Rarely Both – Advertising Expert Tim Burt Explains

So, What’s A “Creative” Commercial, Anyway? It’s 99.8% of all advertising you see and hear on a daily basis, in my opinion…which sounds great, until you realize that most consumers can remember the premise of a commercial, not the advertiser. … Continue reading

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