Tag Archives: burt

Advertise Like A Boss: Send A Simple Signal – Tim Burt Explains

Relentlessly repeating the same message in your advertising – regardless of where you advertise – is absolutely critical to making the cash registers ring. This takes years…not weeks. The Best Slogans Are Rarely Changed Here in the U. S., I could ask … Continue reading

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[video] Advertising Myth Busted: Getting Attention – Tim Burt Explains

In this short video, I bust one of the biggest myths in advertising: “getting” the audience’s attention. Here, I use two real-world commercials to demonstrate that advertising is not just about getting the attention of the audience…it goes much deeper … Continue reading

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Finalist: Best Black Friday Commercial of 2014 – Old Navy – Tim Burt Critiques

In my previous post, I gave my opinion as to whether stores should be open on Thanksgiving (before Black Friday). The short answer is yes – if – the stores give you a reason to be there. This ad has the best … Continue reading

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