Tag Archives: customer

INSTANT CUSTOMER FEEDBACK AT A FAST-FOOD RESTAURANT FROM A BELL

While traveling recently, I stopped in the Arby’s restaurant in Plainfield, Indiana. Placed just outside the main entrance is an old “fire-station”-type bell on a plaque. Above the bell there was a sign that read (paraphrasing): “Did you receive good … Continue reading

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If “The Customer” Is “Always Right”, Why Do Most Commercial Advertisements Ignore Them?

“Rule Number One: The Customer Is Always Right. Rule Number Two: If The Customer Is Wrong, See Rule #1”. That sign is a staple of virtually every small business in the U. S. A. Recall how many times have you’ve … Continue reading

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Free Video Class: “Stop Wasting Money With Ineffective Advertising” Starts August 2nd

I’m giving away thousands of dollars (maybe hundredsof thousands). ** STOP WASTING MONEY With Ineffective Advertising ** ATTENTION Broadcasters, Ad Agencies, Salespersons, and Business Owners: This FREE ADVERTISING CLASS STARTS AUGUST 2nd. The info you’ll get in this free, weekly … Continue reading

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