Tag Archives: Professor

Why Shouldn’t My Advertising Entertain People? Tim Burt Explains

During a recent seminar in Maputo, Mozambique, an attendee asked me why advertising shouldn’t used to entertain the audience. This is referencing one of my key points that “advertising should never be used to entertain.” This person referenced large corporations … Continue reading

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[audio] Radio Ink Magazine’s Ed Ryan Interviewed Me Recently

Ed Ryan from Radio Ink interviews me on this podcast available here: http://www.radioink.com/Article.asp?id=2683689&spid=24698 What’s the fastest way to write an effective script? I reveal one of my most profitable secrets on this interview. Plus, my history, and some other tips … Continue reading

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