Monthly Archives: July 2012

[video] The Commercial That’s 200% Too Long – Korean Air – Advertising Expert Tim Burt Critiques

Posted on July 23, 2012 by timburtmedia

I’m not quite sure how this Korean Air commercial is intended to be used, but please watch this first: The airtime required to air an almost three-minute advertisement on traditional television would be outrageously expensive. Therefore, I’m not certain that … Continue reading →

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[video] Dumbest Commercial Of 2012 Finalist: TireRack.com “The Talk” – Advertising Expert Tim Burt Critiques

Posted on July 17, 2012 by timburtmedia

First, please watch the commercial of our nominee: So let me get this straight…the dad finishes reading “The Birds And The Bees” to the son. The son then claims to have a question. We presume about said book. The son … Continue reading →

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“Dirt Cheap Fun Fun” Commercial Contest (St Louis, MO) – Mistaken Guideline Directive – Advertising Expert Tim Burt Explains

Posted on July 14, 2012 by timburtmedia

There’s a local chain of tobacco shops here in St. Louis, Missouri called “Dirt Cheap Fun Fun”. In your city they may be called “C-Stores”, “Sin Stores”, etc. They were formerly known as simply “Dirt Cheap”, but through ownership changes, … Continue reading →

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